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Case Study 4
AWS’s user-focused web solutions, robust database management capabilities, and overall flexibility make it the perfect choice for your membership needs.

CASE STUDY

Background:
The Long Island Dermatological Society is a non-profit organization comprised of 140 practicing dermatologists, dermatologic surgeons and dermatopathologists from Long Island and surrounding areas..

It conducts monthly meetings and quarterly events. Dues are collected annually. Meeting announcements are created and mailed on a regular basis.

Member data was kept in Excel spreadsheets. Member administration relied heavily on manual paper work and phone calls.

The organization did not have a website.

Challenges:
  1. Member data was often out of date since all updates required members to fax, mail, or call-in changes. Those changes were then manually keyed in by association staff; sometimes resulting in data entry errors.

  2. Events announcements and annual membership renewal reminders were sent via US Mail. Cost of producing, printing, and mailing, including paper, labels, and postage was in the thousands of dollars per year.

  3. Communication to members was done primarily through mailed announcements. Often, there were events and other announcements that had changes after the letter went out. Staff would try to proactively notify members, but often there would be members who didn't get the message.

  4. The process for accepting new member applications was convoluted and time consuming. New members had to mail in an application, once accepted be billed, mail their annual fee and only then would their information be entered in the organization's records.

Solution:
This association began using AWS’s Association Web Software in June 2005. Now its member data resides on a single database that can be updated by the members themselves through a simple, password protected log-in. The system also allows new members to easily apply online and quickly receive a confirmation of the status of their application. Website articles are created and managed with no trouble through AWS's content editor by the organization’s staff.

AWS’s Association Web Software has provided this association with the proper tools it required for its management needs, delivering optimum results and resulting in greater Member and Administration satisfaction and improved returns.

Our clients have found AWS’s Association Web Software to be a solid asset enabling them to expand their Membership base with very little marketing efforts and capital, enhance the user and Member experience, bring renewed interest to their organization and their Members and also facilitate the management of Members and Memberships; all this while at the same time significantly eliminating ongoing costs.

View these solutions here: http://www.longislanddermatologists.org


 
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